Fernando Morales

Fernando Morales is the President of JeffreyGroup Mexico. In this role, he is responsible for the operation’s overall growth, strategic consulting on reputation and intangibles management, and positioning the agency with its key players.

With over 25 years of experience in strategic communications in both public and private sectors, Fernando is an expert in public relations and crisis management. His deep knowledge of brand communications, corporate affairs, and media relations provides insightful and timely counsel to our clients. Before joining JeffreyGroup, he served as the Reputation and Communications Director at Grupo Modelo, Mexico’s largest beer producer and distributor.

Fernando holds a master’s degree in Reputation and Intangible Assets Management from Universidad Complutense de Madrid and a major in Corporate Communications from Instituto Tecnológico y de Estudios Superiores de Monterrey.

Conecta con Fernando en LinkedIn.